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Why You Need Animated Video For Business

December 29, 2020by superadmin0

Why Do You Need An Animated Video For Your Business

Are you looking for a way to increase your brand’s online visibility? One way to do it is to do an animated video. There’s no doubt that an animated video is not only visibly appealing but animated videos can be a great medium to do storytelling. Animated videos will also portray your highly complex message in an easy-to-digest manner. If you’re looking for a highly engaging and cost-effective medium to promote your business, animated videos are the way to go. This is why you need an animated video for your business.

Here are some benefits of using animated videos to promote your business with Luminous Entertainment:

Introduce a product or a service

Studies have shown that 72% of people would rather learn about a product/service through an animated video. A majority of consumers will choose a medium that is most comfortable to them, 75% of consumers would click on the play button, rather than reading texts. Why? It’s simple, humans in general have a longer retention span watching animated videos rather than reading texts!

Attract new customers

Yes, animated videos have the potential to attract new customers. How? Consumers who are interested in your products or services tend to share it with their friends and family. Creating an informative yet entertaining video animation will entice your potential customers, and make them spread the word. Your content could potentially go viral too, who doesn’t love some extra exposure! At Luminous Entertainment, we can turn your ideas to life and make that happen.

Help clients understand products/services

Texts can be good to some extent, but long texts can bore people and make them lose interest in your products or services. However, animated videos are easier to understand when trying to send out complex messages to consumers or clients and through video animation, messages sent are concise and straight-to-the-point.

Increase Visibility in search engines

Not only humans are attracted to animated videos, search engines like Google absolutely love them! Video animation can improve your SEO and get the business to rank higher on the search bar. When your business ranks higher, it makes your brand more visible to your future potential customers.

Explains what you do

Consumers in general always have doubts in purchasing your products or services if they don’t know what you do. An animated video provides clear insights on what your products or services may be, you can gain consumer’s trust and reassure your consumers regarding the products/services you provide.

Boost up conversions and sales

Yes, animated videos can help you maximize profits by up to 80%! Animated videos are not only engaging to consumers but it also inspires them to purchase your products and services! No matter what product or services you may be offering, Luminous Entertainment can help you market your products through animated videos.

Expanding reach

Increase your brand visibility and awareness by expanding your reach with animated videos! A highly engaging animated video will help you expand your reach, potential consumers who are interested in your products or services may repost or share your content with their friends and family. Easily shared means that your brand will have a wider reach.

Help contents rank higher

By 2022, videos will make up about 80% of all traffic. How crazy is that? Videos are now predicted to start being a major part of independent content marketing tool because of their capability to increase engagements. It will become the next SEO trend that will majorly boost up website traffic.

Furthermore, animated videos tend to mesmerize users with simple and engaging visuals, making them stay on the website longer. Text or images doesn’t have the same capability as animated videos, this is because video requires your time as you need to watch it. People generally tend to scroll past images or text contents as it doesn’t have anything captivating about them. Google often considers video content more valuable when people spend more time on the site. Inadvertently, the website will then rank higher on search results, getting a bigger opportunity to increase traffic towards the website.

We can now conclude that video animation is actually a pretty good medium to not only increase your brand’s online visibility but also to increase sales and promote your business. Not only is it highly cost-effective, but it is also entertaining and informative. So what are you waiting for?

At Luminous Entertainment, we will provide the services you need to expand your business through various video production services. We will guide you through the process with our team of professionals that can bring your unique ideas to life. Luminous Entertainment is ready for your service and is here to assure you that we are one of the best video production companies in Malaysia. Click here to learn more about the services we offer.


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